Specialist information

Here you can find specialist information and case studies.

Guideline for in-country reviews

A generalized version of our Review Guide. Use it as a basis for your individual guideline to optimize your review processes.

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Checking a translation can be a huge challenge for companies – when carried out by the national offices of a major international company, for example.

For this reason, expert feedback is sought on the terminology used, often from product managers or sales managers in the target markets. This is because the reviewing of translated or localized texts in the target language is often the only way for companies to create and maintain a consistent, high-quality corporate language. The feedback from this review process is also imperative for the ongoing qualitative fine-tuning of translations.

However, if this feedback is very extensive, or if it contradicts earlier opinions, processing it can have an immense secondary impact, leading to additional costs, delays, and dissatisfaction all round. This must therefore be avoided. The aim should be to make processes as efficient and cost-effective as possible.

To this end, we frequently develop customized review processes and guidelines for our customers. These help to improve the review processes in the target languages, involving internal experts in the process.

When routine approval steps turn into valuable feedback

In-country reviews can be challenging to implement in translation processes: Are we talking about changes or corrections? What specifications apply? Who should be involved? And, above all, are they really necessary? Read more…

How to keep marketing translations strictly marketing

Global companies expect the translation of their marketing messages to be not only correct, but also culturally adapted and well formulated. Read more…

Purchasing translations: preferably centrally

When translation services are not purchased centrally within a company, then the company incurs additional costs. Plus, quality and consistency are compromised. Read more…

Word, Excel & Co – finding the right file format for translation

What file formats are most suitable and which are least suitable for translation? Read more…

The Bill, Please: An Overview of Compensation Models for Translations

The range of billing possibilities for translations does not make it easy for purchasers to estimate translations costs. Read more…

Translation memory and terminological database – why we need both

There are two different systems for storing translations, the translation memory system and the terminological database. What is the actual difference? Read more…

“Hades” wasn’t going to work at all – why we should think about the target markets when coming up with product names

Due to a standardized procedure a useful decision-making tool enables our client to make a safe choice for or against a product name. Read more…